Even though might be the “new something of the year”, VR hasn’t become yet a real star, traffic-driving event like how Snapchat drove the adoption of vertical video or Niantic’s mobile game Pokemon Go drove embracing of augmented reality.
Digital Age left its marks on business. For good. There’s no surprise that companies nowadays should be able to provide apps at the speed of ideas.
Marketers and advertisers have a massive opportunity to engage consumers based on their location data derived directly from their mobile device.
In the beginning of September, LinkedIn debuted its own Audience Network, making it look even more like Facebook.